Seamless Integration With the Tools You Already Use

Leadlytica works natively with your CRM, forms, analytics tools, and ad platforms to deliver UTM-powered attribution — automatically and in real time.

Embed Hidden Fields in Your Forms

Add hidden fields to your lead forms to capture UTM parameters like source, medium, campaign, term, and content.

Auto-Fill with UTM & Channel Data

Leadlytica detects the visitor's journey and auto-populates the hidden fields with rich attribution data.

Marketing channel Pass Data Into Your CRM

The UTM and campaign data flows directly into your CRM, attached to every new contact or lead.

Track, Optimize, & Scale

Understand which channels and campaigns are truly driving results — and double down on what’s working.

Auto-Fill with UTM & Channel Data

Leadlytica detects the visitor's journey and auto-populates the hidden fields with rich attribution data.

Marketing channel Pass Data Into Your CRM

The UTM and campaign data flows directly into your CRM, attached to every new contact or lead.

Track, Optimize, & Scale

Understand which channels and campaigns are truly driving results — and double down on what’s working.

Channel Attribution

Automatically identify the exact source of every lead — whether it’s Paid Search, Organic Social, Email, or Referral. Go deeper with granular data like campaign name, ad group, keyword, or UTM parameters to truly understand what drives conversions.

Landing Page Insights

Capture the first touchpoint of your visitors by recording the landing page they arrive on — including its full URL and content category (e.g., Blog, Product Page). Understand which pages generate the most high-quality leads.

CRM Sync

Seamlessly push attribution data into your CRM (Salesforce, Zoho, Pipedrive, HubSpot, etc.). Track which campaigns generate the most pipeline and closed-won deals — right where your sales team works.

Email Marketing Attribution

Connect with email platforms like Mailchimp, ActiveCampaign, and Campaign Monitor to measure campaign performance across customer journeys. Attribute new signups and engagement directly back to your marketing sources.

Billing Platform Tracking

Sync with Stripe, PayPal, Paddle, and more to link marketing sources with revenue. Understand which campaigns are actually driving paying customers — not just leads.

Analytics & BI Reporting

Integrate with Tableau, Looker, Power BI, and Google Data Studio. Visualize detailed reports that connect lead source data to pipeline performance, campaign ROI, and customer lifetime value.